New store offers full array of products made in Michigan
MANCELONA – If you ask Jeff Nygren-Weaver, there is a backstory to every item for sale in Rooted. The co-owner of the new shop in Mancelona, located next door to the Iron Skillet, can point to any one of the local or Michigan-made products and tell you who the artist or company is behind it.
Walking into Rooted, shoppers will notice many familiar brands and items. There’s Northwoods Soda, Ashby’s Ice Cream and Michigan-shaped oven mitts. But there are also brands and handmade items that are likely new to most customers.
Owners Jeff and Mike Nygren-Weaver did their research in order to stock the store in time for May 26, opening day. They searched online, at trade shows, and followed recommendations from other art and craft enthusiasts to find what they needed to fill their shelves.
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